With the impact of social media on businesses these days, it’s so important for business owners to have quality content to use to promote themselves and their work. That’s where the niche of Personal Brand Photography comes in! We walk together through the process of creating images that help tell your story. I often meet with clients for ahead of time to talk through what you want and need from the session, and I have a comprehensive questionnaire that helps me know what to shoot, where to shoot, and what to have you bring and wear. I also have a formula that I use to determine how many photos of various things to get — photos of you, detail shots, products shots, etc.
My friend Sarah of Heaven’s Storm Photography was my latest personal brand client, and she is a fellow photographer based out of Decatur. Her website and brand include lots of light and airy images and a color palette of pink, green, and white. Her favorite things include dancing, the color pink, Pepsi, her camera, cupcakes, and her family. We worked hard to incorporate all those things, and I can’t wait to see how she uses her final images in her online presence!