Basic getting ready tips

Choose 1-3 outfits that you feel comfortable in/look good in

  1. Clothing with textures or layers work well in photographs

  2. Select on-brand colors that are complimentary to your features, skin tone, hair color, etc.

  3. Make sure everything is lint rolled & pressed or steamed

  4. Clean your glasses lenses AND your computer & phone screens!

  5. For women: makeup can be everyday and simple. A good base layer of powder or foundation will provide a polished look. Feel free to bump up your everyday look too! Lipstick brings your whole look together and balances your facial features.

    1. Pro tip: consider having your hair & makeup professionally done. I can recommend hair & makeup artists for you!

  6. Get a good night’s sleep and drink plenty of water the day before your session

  7. Don’t worry or stress about posing! I will coach you into various poses and scenarios that make sense for your brand.

What to Wear

Things that typically look great in photos:

  • layers - jackets, blazers, cardigans, vests, etc

  • textured tops or blouses

  • women’s tops with small patterns (avoid large patterns or stripes unless under a jacket)

  • accessories (lapel pins, earrings, necklaces); if you love a statement piece and it works for your brand — wear it!

  • bright colors that complement your brand (and then pair or swap with neutrals as needed)

Things that don’t look great in photos:

  • bright white (unless it has a texture); bright white is ok if you have a layer over it

  • inexpensive cotton clothing (generally try to avoid dark cotton clothing when possible for photos)

  • clothing or trendy items that will date your photos (ie. 70s bell bottoms, Apple watch, etc)

HBP Brand Examples