Every year, I invest in continuing education for my business, and The Reset Conference is always a standout. From marketing and finances to lighting and posing, it’s an intimate, no-ego space packed with real, actionable insight. I left Chattanooga with pages of notes, a fresh perspective, and a clear plan moving forward (including a Pinterest strategy that’s already working 👀). Here are a few of my biggest takeaways from Reset 2026…

A well-planned brand photography session doesn't just give you a few good headshots - it builds a content library you'll draw from for months. Here's how I approach every shoot in Champaign, IL with social media strategy, real use cases, and images that work across every platform you're showing up on.

If your business has been drawing in too many leads that aren’t actually interested in what you have to offer, you need to change up your strategy. Here’s how.